The Perfect Product Page, Explained
Product pages are an essential part of any online business, serving as the primary point of sale and the primary source of information for customers. As such, it’s important to optimize your product pages for both sales and customer experience in order to drive increased conversions and customer loyalty. But what exactly does product page […]
Confinement : Disrupted consumption habits
Following the government’s announcement of confinement in response to the spread of the coronavirus, a peak in consumption in the FMCG industry emerged. From the first weekend, the supermarket stores were emptied, leading to a considerable increase in turnover. Temporary or continuous increase? Increase or decrease in consumption? And in which sectors? Mass consumption : […]
5 good reasons to do “Buy Now”
The “buy now” Is not only a button to customise your communication media, it will revolutionize your way to communicate. But you, as a brand, what do you get from this? Our 5 good reasons will help you to discover why to use a Buy Now solution. N°1 – Make your supports shoppable! Adding a […]
Is social shopping replacing traditional advertising?
It goes without saying that social media networks have revolutionised our personal lives. Their emergence has facilitated the ease of interpersonal connection more than ever. Both the speed with which social media has grown and their ease of use for consumers, means that increasingly these platforms are being used to facilitate the connection between brand […]
Instagram : Become necessary to brands
In 2017, one-third of the most viewed Instagram stories are from brands that are followed by 80% of users. For several years, brands have used Instagram as a marketing tool in its own right. Today, all the brands are starting to use it, whether BtoC or BtoB, each finds its interest. BtoC commitment (Business to […]
Recipe pages and Buy Now : Boost your visit and yours sales
About Click2Buy’s solution Our clients choose our solution for several reasons. One of them is to transform their classic websites into e-commerce websites. Most of our client brands use the solution on their homepage. This implementation is very efficient and comes along with very good statistics. For a brand that finds it website important […]
