{"id":64000,"date":"2024-04-26T11:19:16","date_gmt":"2024-04-26T09:19:16","guid":{"rendered":"https:\/\/click2buy.com\/\/case-studies\/dun-site-web-vitrine-a-un-canal-de-vente-performant\/"},"modified":"2024-09-20T16:19:12","modified_gmt":"2024-09-20T14:19:12","slug":"hisense","status":"publish","type":"case_studies","link":"https:\/\/click2buy.com\/fr\/case-studies\/hisense\/","title":{"rendered":"D&rsquo;un Site Web Vitrine \u00e0 un Canal de Vente Performant"},"content":{"rendered":"\n<p>Hisense, reconnue comme une marque de premier plan dans le domaine des appareils \u00e9lectrom\u00e9nagers de haute qualit\u00e9 et abordables, se targue d&rsquo;une s\u00e9lection compl\u00e8te de produits, allant des t\u00e9l\u00e9viseurs aux appareils de cuisine. Deuxi\u00e8me fabricant mondial de t\u00e9l\u00e9viseurs, la soci\u00e9t\u00e9 joue un r\u00f4le important dans le secteur de l&rsquo;\u00e9lectrom\u00e9nager.<\/p>\n\n<h2 class=\"wp-block-heading\">Contexte<\/h2>\n\n<p>Depuis son implantation en France en 2014, Hisense a r\u00e9ussi \u00e0 attirer un grand nombre de visiteurs sur son site web. Cependant, afin de maximiser les ventes et de tirer parti de ce trafic, Hisense a reconnu la n\u00e9cessit\u00e9 de rediriger les visiteurs vers ses partenaires commerciaux.<\/p>\n\n<h2 class=\"wp-block-heading\">Besoins<\/h2>\n\n<p>En 2017, la marque a cherch\u00e9 une solution pour connecter de mani\u00e8re transparente les consommateurs avec les d\u00e9taillants tout en rendant ses produits plus facilement disponibles. Apr\u00e8s m\u00fbre r\u00e9flexion, Hisense a choisi la solution Where to Buy de Click2Buy pour transformer ses ventes et garantir un parcours d&rsquo;achat fluide et transparent.<\/p>\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Hisense - Home Appliance\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/nHOFWR1sfd4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Comment Hisense a r\u00e9volutionn\u00e9 l&rsquo;exp\u00e9rience de ses clients et fait monter en fl\u00e8che son succ\u00e8s marketing avec le Where to Buy !<\/p>\n","protected":false},"featured_media":63575,"template":"","brand_quote_page":[122],"class_list":["post-64000","case_studies","type-case_studies","status-publish","has-post-thumbnail","hentry","brand_quote_page-home"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.3 - 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