Hisense, a recognized as a premier brand in the realm of high-quality, affordable home appliances, boasts a comprehensive selection of products, spanning from televisions to kitchen appliances. The second largest TV manufacturer globally, they are a significant force in the home appliance sector.
Context
Since establishing its presence in France in 2014, Hisense has successfully attracted a large number of visitors to its website. However, in order to maximize sales and leverage this traffic, Hisense recognized the need to redirect visitors to its retail partners.
Needs and challenges
In 2017, the brand sought a solution to seamlessly connect consumers with retailers while making its products more readily available. After careful consideration, Hisense chose the Click2Buy’s Where to Buy solution to transform its sales and ensure a smooth and transparent purchasing journey.
