Founded in 2012, YOOJI is a French organic baby food brand revolutioni zing the industry, proposing frozen portioned meals with no additives. In 2022, Yooji generated more than 75% of its total sales through digital channels: via click and collect, home delivery and its website.
Context
In 2018, Yooji identified the need to develop its drive channels and offer consumers more reliable information about product availability.
Needs and challenges
Already possessing a Store Locator on their site, Yooji turned to Click2Buy which presents a Where to Buy solution complementary to their e-commerce site.
