Founded in 1889 by the Michelin brothers, this French enterprise is now a global leader in the tire industry. Operating across numerous countries, Michelin offers an extensive range of tires for various vehicles. Renowned for its innovation and commitment to quality and sustainability, Michelin stands as a benchmark in the automotive sector.
In 2020, Tyredating turned to Click2Buy because it was looking for a solution to create a sales funnel from Michelin’s websites to their partner distributors.
The previous solution present on Michelin websites did not fully meet the expectations in terms of user experience and feed reliability.
The company wanted to offer the smoothest possible path to guarantee the best user experience.
Michelin needed to monetize its websites and improve its relationships with retailers over the long term.
The Where to Buy solution has generated qualified traffic from Michelin sites to some thirty distributors worldwide who have the products in stock.
Download the case study now to find out how Click2Buy boosted the brand!
Richard Lapeyrère – Data-Driven Performance Director @ Tyredating
30000
Number of qualified visits sent to French retailers in 1 month.
10/10
Last NPS left by Tyredating.
1/2
People who open the solution and are redirected to a retailer.
Sales Director at Click2Buy, Bastien and his team are ready to sit down with you and evaluate how the Click2Buy solution can boost the efficiency and value of your communication channels.
Request a call back during the day or schedule an appointment with the Click2Buy teams in just a few clicks.
82 rue Winston Churchill
59160 – Lille Lomme
Calle de María de Molina, 39, 3ª planta, 28006 Madrid, Espagne
