Out of stock: what I learned from using real-time alerts to protect my conversion rate
An out-of-stock issue is not always visible but it is costly. Detect unavailable products in real time, trigger smart alerts and protect your conversion rate before it drops
Prisync and Price2Spy why small businesses look for better options
Prisync and Price2Spy are well known tools, but are they really suited to the needs and budgets of small and mid sized businesses? Limited features, pricing issues and lack of support make better alternatives worth considering for your price monitoring strategy.
E commerce price monitoring automate distributor price tracking
Automate e commerce price monitoring and stay in control of distributor pricing. Track price gaps, ensure msrp compliance and get real time alerts to manage your pricing strategy with reliable and actionable data.
What your where to buy should really tell your marketing teams
A where to buy is not just about sending shoppers to a retailer. It is a source of strategic data for marketing teams such as conversion rates by retailer, buying behavior, real time product availability and geographic performance. The key is knowing which metrics to use to guide actions with precision.
Digital shelf and where to buy manage the omnichannel buying journey and online intent
Digital shelf and where to buy combined to track every step of the omnichannel buying journey and analyze online purchase intent. A practical method to manage retail performance and turn data into activation.
2026 comparison: the price monitoring tools we actually tested (and what we think of them)
Prisync, Minderest, Netrivals, Click2Buy: they all promise to track your competitors’ prices. But which one actually fits your context? A practical overview of price monitoring and competitive pricing tools to help you choose the right one in 2026.
How I finally proved that my marketing was generating indirect sales
Your marketing actions generate sales you cannot see. Omnichannel attribution, multi-touch models, and touchpoint analysis help you connect each marketing lever to its real impact on indirect sales and finally make informed budget decisions.
Measuring online product availability, the real challenge no one talks about
Out of stock issues, incomplete data, unreliable retailers: building a solid availability score is no simple task. Methods, data sources and best practices to accurately measure online product availability.
MikMak acquisition which where to buy solution should you choose
MikMak has just been acquired and you are wondering what comes next. This is the right time to evaluate alternatives and choose a where to buy solution that truly fits your needs. Here is an overview of the key criteria to make the right choice.
Drive to store: why your campaigns do not convert and how to fix it
Your drive to store campaign generates impressions but no visits? Poor targeting, the wrong message, or friction at the store entrance can block conversion. Discover the 12 most common issues that hurt performance and the practical solutions to fix each of them.